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Industry TrendsApril 4, 20254 min read

Unshitifying Hiring: Why It's Time to Focus on Outcomes, Not Clicks

Vetta Team

Author

Let's face it—hiring is broken. Somewhere along the way, platforms stopped helping you find great talent… and started monetizing your pain.

You pay to post a job. You pay to promote that job. You scroll through hundreds of resumes that don't fit. Then you pay again—to message someone who may or may not even respond.

Welcome to the enshitification of hiring.


The Enshitification of Hiring, Explained

Coined by writer and tech thinker Cory Doctorow, "enshitification" is when platforms start out serving users—but gradually shift to serving themselves.

In hiring, this looks like:

  • Charging companies to post jobs, even when no one applies
  • Charging job seekers to see "premium" listings
  • Charging both sides… while delivering value to neither

These systems profit not from outcomes, but from activity—clicks, impressions, and endless scrolling.


Who Wins in This System?

✅ The platforms
❌ The employers
❌ The candidates

Let's be clear: most hiring platforms are incentivized to keep you hiring inefficiently. The longer you search, the more they profit.


What If We Unshitified Hiring?

Now imagine the opposite:

  • No pay-per-click distractions
  • No inbox spam or ghosted candidates
  • No sifting through junk resumes
  • You pay for results—not noise

This is the future Vetta is building:
Outcome-based hiring powered by AI.


What "Unshitifying Hiring" Looks Like at Vetta

Here's how Vetta flips the model:

Traditional Platforms Vetta
Pay to post Pay for outcomes
You do the sourcing AI does it for you
Generic applicants Pre-qualified matches
Manual scheduling Instant interview booking
Scroll + pray Hire + repeat

Instead of monetizing the struggle, we monetize the solution. You only pay when you're moving toward a hire.

That's what we mean by unshitifying hiring.


Why Outcomes Matter More Than Clicks

Hiring should be about:

  • The right match, not the right keyword
  • Time saved, not time spent scrolling
  • Better hires, not more applicants

Startups don't have time or money to waste. Vetta was built for founders and lean teams who just want the job filled—with someone great.


Final Thoughts: Burn the Scroll, Not Your Budget

It's time to stop playing the game platforms rigged for themselves.
Stop paying for exposure. Stop feeding the algorithm.

Unshitify your hiring process. Focus on the outcome.

Ready to try a different approach?

Try Vetta free and see the difference →

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